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Formation competitive strategies of commercial enterprises


Work number - M 3 ALLOWED TO PARTICIPATE

Presented Lviv Academy of Commerce

Author:  Tuchkovska I. I.

The paper addressed important scientific and technical problem forming process alternative competitive strategies of commercial enterprises and their evaluation of the competitiveness.

The scientific principles and methodology of study and development of theoretical concepts and practical recommendations for creating competitive strategies of commercial enterprises.

Proposals on the process of creating competitive strategies of commercial enterprises and implemented the Regional Branch of the National Institute for Strategic Studies in. Lviv and practical recommendations, based on the characteristics of trade enterprises of the system of consumer cooperatives Lviv region.

The economic effect of implementation: improved process of implementing competitive strategies chosen commercial enterprises based on the parameters specified objectives and activities of the higher organizational levels and allow for their effective operation.

Scientific results of the work reflected in the two books, 41statti.

The total number of publications of authors: 53.